Friday, February 28, 2020

How Does a Business Directory Enhance Your Networking?

Digital technology has revolutionized our lives. Social media keeps people connected without any real physical interaction. Mobile technology has made it easier to work from home and avoid dealing with co-workers. Platforms like Amazon and Skip The Dishes allow us to shop and order food without ever having to leave home. Technology meant to bring us together also helps to keep us apart. When it comes to networking for business, however, nothing brings people together quite like a company directory Canada.

Strong Networking Strategies Help Increase Sales

It’s easy to make deals over the internet. What’s difficult is earning a potential B2B customer’s confidence without a real connection. By subscribing to an online platform that includes a comprehensive business directory of over 190,000 Canadian businesses, you can get vital contact information on the key decision makers you need to network with in order to grow your business. When you have the name, occupation, corporate title, job responsibilities and contact coordinates of an individual, you can conduct outreach much more effectively and in a more personal way.

Cold calls are aptly named; there’s nothing colder than trying to dial your way through a company directory to find a contact you’ve never dealt with and who you know nothing about. Search the business directory for a company executive you want to get to know, and you can start the networking process. Your first contact doesn’t have to be driven by the sale; networking is really all about making connections.



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