When it comes to generating B2B sales leads, is it better to have quality or quantity? How many B2B sales leads should a rep generate on a weekly, monthly or yearly basis? What is the optimum opportunity-to-sale ratio? How many inbound inquiries are required to meet revenue targets? These are the questions that keep sales managers up at night. When it comes to generating new leads, however, a sales manager can sleep peacefully knowing the sales team has access to a Canada Company List.
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The ability to achieve top notch sales figures is dependent on both the skill of the rep and the tools that rep has to properly execute the company sales strategy. Personality only goes so far; a B2B sales professional has to constantly be feeding the sales funnel with new leads that can be converted into sales. Generating quality leads takes time; however, with access to a data base packed with business lists Canada options, a sales rep can reduce the time it takes to generate leads.
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